Cookie Policy

Cookies are small text files that a website places on your device (computer, tablet, or smartphone) when you visit. They allow the website to remember information about your visit — for example, to keep pages functioning correctly or to identify returning visitors.

Cookies set by the website you are visiting are called "first-party cookies". Cookies set by other organisations whose content appears on the page are called "third-party cookies".

Cookies can be "session cookies" (deleted when you close your browser) or "persistent cookies" (remaining on your device for a set period or until you delete them).

This website is built to minimise cookie use. Based on a full inspection of the codebase:

• We do not use analytics tracking cookies (no Google Analytics, Google Tag Manager, Hotjar, Microsoft Clarity, or similar tools).
• We do not use advertising or marketing cookies (no Facebook Pixel, Meta SDK, or retargeting tools).
• We do not use functional or preference cookies to remember your choices on this website.
• Our fonts are served directly from our own servers (via Next.js font optimisation at build time) — no font requests reach Google at runtime.
• Our contact form works by opening your email client — no data is submitted to our server and no cookies are set through this process.

The only cookies set passively on page load are strictly necessary technical cookies from our hosting infrastructure (Vercel), described in section 3 below. The Google Maps embed on our homepage only loads — and Google only has the opportunity to set cookies — if you click the "Load Map" button.

Strictly necessary cookies are essential for the basic operation and security of the website. They do not require your consent under the Privacy and Electronic Communications Regulations (PECR).

This website is hosted by Vercel, Inc. Vercel may set technical cookies at the infrastructure level as part of normal hosting, security, and edge network operations. These cookies are not set by our application code and are not used to identify or track you across other websites.

We are unable to confirm the exact names and durations of Vercel infrastructure cookies from our application code, as they are managed at the hosting provider level. For full details, please refer to Vercel's Privacy Policy.

Our homepage includes an embedded Google Maps iframe that displays our business location. When this map loads, your browser makes a direct connection to Google's servers, and Google may set third-party cookies on your device in accordance with its own cookie and privacy policies.

These cookies are outside our direct control. They may include cookies used by Google for preferences, security, and service improvement purposes. For details of the cookies Google Maps may set, please refer to Google's Privacy Policy and Google's Cookie Policy.

To protect your privacy, our homepage map does not load automatically. Instead, it is shown as a placeholder with a "Load Map" button. The Google Maps iframe — and any cookies Google may set — only activates if you choose to click that button. This means no Google Maps cookies are set on your device unless you explicitly request the map.

This website contains links to our Facebook page and a WhatsApp contact link. These are plain outbound links — no Facebook SDK, Meta Pixel, or WhatsApp widget is embedded on this website. No Facebook or WhatsApp cookies are set as a result of visiting our website.

If you follow these links, cookies may be set by those platforms in accordance with their own privacy and cookie policies.

Under the UK Privacy and Electronic Communications Regulations (PECR), consent is required before setting non-essential cookies (such as analytics or advertising cookies). Strictly necessary cookies do not require consent.

The Google Maps embed on our homepage is implemented as a click-to-load placeholder. The map — and any cookies Google may set — only loads after you actively click the "Load Map" button. This means no Google Maps cookies are set passively on page load. This approach is used to meet our obligations under PECR.

No analytics, advertising, or other non-essential cookies are set by our application. If we add analytics or marketing tools in the future, we will implement an appropriate consent mechanism before setting those cookies, and update this policy accordingly.

You can control and manage cookies using your browser settings. Most browsers allow you to:

• View the cookies currently stored on your device
• Block all or certain cookies
• Delete cookies that have already been set
• Set your browser to warn you when cookies are being placed

Instructions for managing cookies in common browsers:

• Google Chrome: Settings → Privacy and security → Cookies and other site data
• Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
• Apple Safari: Preferences → Privacy → Manage Website Data
• Microsoft Edge: Settings → Cookies and site permissions → Cookies and site data

For more information about cookies and how to manage them, visit allaboutcookies.org.

Because this website relies only on strictly necessary infrastructure cookies (if any) on page load, blocking or deleting cookies should not affect your ability to use this website or its core functionality. All pages, services information, and contact methods will remain accessible. If you click "Load Map" on our homepage but have third-party cookies blocked, Google Maps may not function correctly.

We may update this Cookie Policy from time to time — for example, if we add new services or technologies to the website. Any changes will be published on this page with a revised "Last updated" date. We encourage you to review this page periodically.

If you have any questions about this Cookie Policy or how we handle your data, please contact us:

• Phone: 07494 247246
• Email: info@rapid-tyres.com
• Address: Ryeleaze, Shirehampton, Bristol BS11 9FN, United Kingdom

You can also read our Privacy Policy and Terms & Conditions for more information about how we handle your personal data and the rules governing use of our services.